Beer Maker Sued For Using Corona Name on This Beverage
Anheuser-Busch InBev has filed a lawsuit against Constellation Brands for using the name Corona on its line of hard sellers.
The planetarium, which manufactures Corona in the US, violated the terms of a deal governing the use of the brand name on a non-beer product, the lawsuit alleges. The group Modelo claimed that it had filed a legal challenge after attempts to resolve the problem with the constellation, accordingly Reuters. Constellation, meanwhile, said it was “fully and fully” in compliance with the license agreement. (related: According to experts, grocery shortage is expected in 2021.)
When Anheuser-Busch InBev bought Group Modelo in 2013, it sold the rights to Corona in the US on an agreement with the Antitrust Regulator. AB InBev retains Corona, Modelo and other brands in Mexico and worldwide.
After the release of the constellation Corona Hard Seltzer in February 2020, its popularity began to grow immediately. In October, the company said the product accounted for 6% of the seltzer market in the US
Anheuser-Busch recently announced that Michelo Ultra is a first-of-its-kind hard seltzer.. However, the company was ordered to stop marketing the drink as the first and only certified organic hard salter on the market after challenging an Oregon brewery in court.
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